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	<title>Better business marketing</title>
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	<description>Transform your online and offline marketing</description>
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		<title>Taking Another Point of View – What Do Your Customers Really Want?</title>
		<link>http://gearingup.co.uk/http:/gearingup.co.uk/customer-relationship-management/perceptual-positions-taking-another-point-of-view-%e2%80%93-and-another-%e2%80%93-and-another/</link>
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		<pubDate>Sun, 10 Jan 2010 10:40:55 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Creative Thinking and Problem Solving Tools]]></category>
		<category><![CDATA[Customer Relationship Management]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[customer needs]]></category>
		<category><![CDATA[perceptual positions]]></category>

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		<description><![CDATA[Can you immediately see all the angles of a problem?
Do you really understand your customers’ [...]]]></description>
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		<title>“Most business DON’T work, the people who own them do” Michael Gerber</title>
		<link>http://gearingup.co.uk/http:/gearingup.co.uk/marketing-strategy/marketing-planning/%e2%80%9cmost-business-don%e2%80%99t-work-the-people-who-own-them-do%e2%80%9d-%e2%80%93-michael-gerber/</link>
		<comments>http://gearingup.co.uk/http:/gearingup.co.uk/marketing-strategy/marketing-planning/%e2%80%9cmost-business-don%e2%80%99t-work-the-people-who-own-them-do%e2%80%9d-%e2%80%93-michael-gerber/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 17:05:44 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Marketing Planning]]></category>
		<category><![CDATA[emyth]]></category>
		<category><![CDATA[emyth revisited]]></category>
		<category><![CDATA[managment systems]]></category>
		<category><![CDATA[marketing systems]]></category>

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		<description><![CDATA[Michael Gerber is the author of The E-Myth Revisited, which looks at small businesses and [...]]]></description>
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		<title>Marketing is About Building Relationships  &#8211; so Keep in Touch</title>
		<link>http://gearingup.co.uk/http:/gearingup.co.uk/customer-relationship-management/marketing-is-about-building-relationships-so-keep-in-touch/</link>
		<comments>http://gearingup.co.uk/http:/gearingup.co.uk/customer-relationship-management/marketing-is-about-building-relationships-so-keep-in-touch/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 22:57:18 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Customer Relationship Management]]></category>
		<category><![CDATA[buiding relationships]]></category>
		<category><![CDATA[business marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing systems]]></category>

		<guid isPermaLink="false">http://gearingup.co.uk/?p=26</guid>
		<description><![CDATA[Marketing is about building relationships. This is the first in a series of tips on [...]]]></description>
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		<title>Get on the Front Page of Google With Articles</title>
		<link>http://gearingup.co.uk/http:/gearingup.co.uk/digital-marketing/search-engine-optimisation/get-on-the-front-page-of-google/</link>
		<comments>http://gearingup.co.uk/http:/gearingup.co.uk/digital-marketing/search-engine-optimisation/get-on-the-front-page-of-google/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 16:47:12 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>
		<category><![CDATA[article marketing]]></category>
		<category><![CDATA[article writing]]></category>
		<category><![CDATA[articles]]></category>
		<category><![CDATA[ezine.com]]></category>

		<guid isPermaLink="false">http://gearingup.co.uk/?p=14</guid>
		<description><![CDATA[For any given keyword a very high proportion of traffic goes to the top sites, [...]]]></description>
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		<title>Customer Recruitment – It’s Down to Relationship Building</title>
		<link>http://gearingup.co.uk/http:/gearingup.co.uk/customer-relationship-management/customer-recruitment-%e2%80%93-it%e2%80%99s-down-to-relationship-building/</link>
		<comments>http://gearingup.co.uk/http:/gearingup.co.uk/customer-relationship-management/customer-recruitment-%e2%80%93-it%e2%80%99s-down-to-relationship-building/#comments</comments>
		<pubDate>Fri, 30 Oct 2009 07:00:22 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Customer Relationship Management]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://gearingup.co.uk/?p=16</guid>
		<description><![CDATA[Marketing and sales are a matching process – matching people’s and organisations’ needs and wants, [...]]]></description>
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		<title>Powerful Presentations</title>
		<link>http://gearingup.co.uk/http:/gearingup.co.uk/marketing-communications/powerful-presentations/</link>
		<comments>http://gearingup.co.uk/http:/gearingup.co.uk/marketing-communications/powerful-presentations/#comments</comments>
		<pubDate>Fri, 23 Oct 2009 07:00:27 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing Communications]]></category>
		<category><![CDATA[Presentations]]></category>
		<category><![CDATA[presentation skills]]></category>

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		<description><![CDATA[A lot of business owners are less than comfortable with giving presentations – and as [...]]]></description>
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